Parson Place News and Views

Tag: social media

  • My Return from Hiatus

    I can hardly believe it has been nearly five years since my last blog post, although I didn’t completely abandon my blog site during that time. In fact, I spent quite a bit of time setting up my blog store at the end of last year, only to have to redo everything–including my entire blog site–a few weeks ago when the latest upgrade for WordPress fouled up everything and forced me to start over. Although I had backed up everything, or so I thought, the backup did not save any of my themes or plugins, or my storefront and products, or any of the media I had accumulated. Furthermore, it failed to keep any of the media I had inserted into each of my blog posts, so if you find posts with missing images, now you will understand why. I will try to find them again and reinsert them, but it will take some time.

    I am amazed at how quickly time has passed. I did not intend to take such a lengthy hiatus from blogging, but life’s circumstances just dictated otherwise. I have contemplated numerous times about things I wanted to blog about, but making the time simply proved too challenging for me. All of my best thoughts came to me while driving to and from work everyday, and by the time I returned home, I had either forgotten the idea or had something seemingly more pressing to handle.

    My fulltime job as a call center agent taking nonstop calls Monday through Friday from 8 a.m. till lunchbreak, and then resuming after lunch until 5 p.m. just left me mentally numb. I barely had the time or energy in the evenings to eat my supper, clean out all the daily junk emails, reply to any pertinent emails I had gotten in the previous 24 hours, and watch some news and/or one or two TV shows before it was time for bed. Since I set my daily alarm for 4:45 a.m., I was usually in bed by 9 p.m., at the latest. Rising so early gave me time to do my daily Bible reading and personal hygiene before leaving at 6:20, so I could arrive at work around 7 o’clock and have some time to enjoy a cup of coffee while visiting with the other early arrivals. This also helped me to unwind from the morning traffic before I had to start taking calls at 8 o’clock.

    Saturdays were spent doing yard work during the milder months and watching college football and old westerns and other classics on TV during the colder months. Sundays were spent attending worship in the mornings and resting while watching Christian TV programming throughout the afternoons and more old westerns and classics in the evenings until bedtime. It doesn’t sound very time-consuming, but all those years certainly went somewhere, didn’t they?

    Anyway, I’ve found a much better job as a homeless center chaplain now that is more in line with my spiritual calling, and it is not nearly as mentally or physically tiring, so I’ve decided to resume my blogging activities. Although I may not write as often as a weekly or even a bi-weekly regimen, I will write as I have an inspirational idea or something I feel I need to respond to from the news, which means it may be two or three times in one week and then not again for a few weeks. You should subscribe to my notification list if you want to know whenever a new blog article is posted.

    You might also consider connecting with me on social media, where I try to maintain a regular presence and where I plan to share a link to my latest blog posts. I’m presently on LinkedIn, Twitter, Pinterest, and Instagram, though I am contemplating dropping Instagram. I dropped Facebook years ago for a number of reasons, but their interference with their members’ free speech has effectively kept me from rejoining. Although Instagram is owned and managed by the same people as Facebook, they haven’t interfered with posters’ free speech rights on Instagram–yet. Twitter also has a bad reputation for interfering with free speech, but this seems to have lessened somewhat recently. If they ever ban me for expressing my free speech rights, I likely won’t reactivate my membership.

    Well, I guess this is enough of an update and reintroduction for now. I hope to be writing my next blog post very soon.

  • Now You Can Let Folks Send Your Blog Posts to Their Kindle!

    Thanks to John Kremer for tipping me off in his blog post about this terrific new way to share your blog posts with anyone in the world! Anyone who owns a Kindle device can click on this nifty button stkbuttn(once you’ve installed it as a plugin to your WordPress blog site, of course) and add any one of your blog articles to their Kindle device for archival and re-reading at their leisure later, not to mention that they can also share it with their friends and kin. What a way to share your thoughts and ideas! To install this plugin on your WordPress blog site, follow these steps:

    1. Click on the Plugins link on the vertical menu at the left of your WordPress screen after logging in to your WordPress blog site
    2. Choose Add New from the extendable menu
    3. After the search box appears, type in Send to Kindle and click on the Search Plugins button at the right
    4. Click on the Install Now link and then click on the OK button after it pops up
    5. When the plugin finishes uploading, click on the Activate Plugin link
    6. Next, click on the newly-installed Send to Kindle link on the vertical menu at the left side of your WordPress screen and choose the settings you prefer
    7. When you’re done, remember to click on the Save Changes button at the bottom or else your settings won’t be saved
    8. If you have the Jetpack plugin installed, you can also add the Send to Kindle button to your social media share buttons

    Now select one of your blog posts and click on the Send to Kindle button to try it out for yourself. It’s a blast!

     

  • Five Important Ways to Boost Your Visibility As An Author

    There are, no doubt, lots more than five ways for authors to gain or improve visibility in the marketplace, but this is what I consider to be a “top five” list of sorts. Any one of them alone may not guarantee success, but putting them all together makes for a pretty effective formula. I’ve tried to rank them in some semblance of an order of priority, but admittedly, they can be rearranged to suit your own goals. Now, here are my recommendations:

    1. Create your own Author Website. You need your own site with your own unique domain name hosted on a Web hosting service of your choice. This is a no-brainer, but it’s surprising how many authors have not yet taken this step. Whatever you do, do NOT choose a free hosting site that gives you either a subdomain (such as yourdomain.anydomain.com) or a subfolder for your site (such as anydomain.com/yoursite). Not only does this appear very unprofessional and cheap (in the worst sense of the term), but you will not benefit from any of the search engine rankings that result from the link-backs of the traffic you receive.
    2. Get a professional-looking email address. Again, do NOT use one of the free Web-based email providers, such as Live Mail, Hotmail, Gmail, Yahoo, etc. Once you set up your domain and Web hosting account as discussed in point #1, you can also set up your own unique email account using your unique domain name. There are a variety of ways to write your email user name, such as doe@yourdomain.com, jdoe@yourdomain.com, jane_doe@yourdomain.com, or just jane@yourdomain.com. Save your clever and funny user names, such as plainjane@yourdomain.com or maryjane@yourdomain.com, for your non-professional accounts. Using an official-looking email address is much more professional than using one of those free email account providers or a tongue-in-cheek user name. On the other hand, if you’re a comedic writer, a comic user name might be more suitable for you. Just use common sense or ask someone you trust who has common sense.
    3. Use Social Media. As a minimum, you should create an account on LinkedIn.com, Twitter.com, and Facebook.com, although Pinterest.com is ever-growing in popularity. Once you have an account with each of these, set them up to accept updates from each other. I think the best way is to set up LinkedIn so that it will post your update to Twitter, and set up Twitter so that it will update to Facebook. Then when you post an update on LinkedIn, it will post to Twitter and Facebook shortly thereafter. Remember to limit your updates to no more than 140 characters, even on LinkedIn, or else Twitter (which limits all tweets to 140 characters, including spaces) will truncate it. [UPDATE: Twitter has since increased the limit to 280.] It will be very bad indeed if your tweet is cut short just before or in the middle of the most important part, such as the hyperlink that sends readers to your author site or some other site! Also, once you set up your LinkedIn account, you can join various groups that cater to your professional interests, which provides even more visibility for you.
    4. Start a blog. The top two most popular blogs are Blogger.com and WordPress.com, though you should set up your blog on your own domain hosted account, rather than on the blog provider’s site for the same reason mentioned in point #1 above: search engine rankings. You can check with your Web hosting service to see if they offer an automated way to do this for you. Many probably do. The Web host I’ve used for years (PowWeb Hosting Service) offers this feature. In fact, as one of their long-time satisfied customers who has an affiliate relationship with them, I can highly recommend them to you.
    5. Start an opt-in subscriber email list. After setting up your domain with your Web host and creating your email account, you should create a special email account just for communicating with your email list subscribers. There are a number of services that will help you manage your subscriptions and unsubscriptions for a fee, such as ConstantContact.com or AWeber.com, but if their prices are too steep for you, you can always manage your list personally using a mass mailing software such as Group-Mail.com. That’s what I’ve used for years, and another of with which I have an affiliate relationship. Although the paid version is quite expensive, depending on the edition you choose, you can use the free version indefinitely with great results. You just have to be creative with working around the limitation on the maximum number of subscribers to a group if you opt for the free version. Having an email subscriber list will enable you to communicate and market to your subscribers on as frequent a basis as you desire or as often as your subscribers will tolerate. Just be certain to require each sign-up to confirm his or her subscription, in case someone tries to subscribe someone’s email address without permission. Also, be sure to put your email list sign-up form in a prominent place on each page of your Author Website “above the fold” (meaning on the top of the page before the user has to scroll or press the Page Down key). You can put it in either the left or right column of your site, if you use tables or CSS (a cascading style sheet) for your page layout, which I recommend.

    As I said, there are many more ways to boost your visibility, but these five are practically essential to your success. I welcome your feedback comments below.

    NOTE: I am currently writing on a manual for indie writers who wish to become their own publisher. I’m not sure when I’ll finish it, but I’ll make an announcement here and on my published books Web site, books.parsonplace.com, as soon as it’s available. I’ve also just registered a new #hashtag for Twitter (#indiepub) to help you follow some of my tweets when I send them to Twitter. Feel free to use it yourself, too!

    An Update on 5-4-2020

    I made a few minor revisions to improve the readability of the content here, and I wanted to note that I finally published my book on independent publishing in 2014. It’s entitled A Publishing Panacea: How to Be Your Own Publisher in the Digital Age. Although it is no longer in world-wide print distribution, you may still get it in paperback from my publisher Website, Parson Place Press, or in eBook format from the store here on my blog or from either Amazon or Barnes and Noble. You may also consider getting my BYOP Digital Package, which includes lots of extras.

    An Update on 4-14-2018

    The following comparison page for cloud-based email services is offered for your review. I am not necessarily recommending this approach, but you can consider it nonetheless.

    https://www.cloudwards.net/best-cloud-based-email-services/

    The Best Email Service Provider of 2024: Top 10 Email Services & Clients